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Who are the best medical device marketing agencies in the United Kingdom (UK)?

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Who are the best medical device marketing agencies in the United Kingdom (UK)?
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Each year, we at Podymos meet with many medical device companies looking to partner with a marketing agency that understands the industry and can help them meet their marketing objectives outside of the US. 

As we’re not a perfect fit for all companies, we were recently asked if we knew any other agencies that we could recommend. 

We’re never ones to shy away from speaking about our competitors, as we want our customers to be as informed as possible, as such here is a list of UK companies (in no specific order) with a good reputation in medical device marketing.  

1. Create Health

Team size: 20-30 employees* 

Create Health is a pure strategic creative agency specialising in healthcare Advertising and Med Comms. They are based in Bristol UK, and work in the device, pharmaceutical, charity and consumer health spaces.  

Services they offer include:  

Advertising  MedComms

Creative 

  • Creative strategy  
  • Concept and campaign development  
  • Brand identity and naming 
  • Brand and design  

Creative  

  • Disease awareness campaign  
  • Patient advocacy and insights 
  • Patient support materials  

Communication strategy  

  • Multi-channel comms planning 
  • Go to market planning 

Brand strategy  

  • Educational films 
  • MOA (Mode / Mechanism of action) 

Delivery excellence  

  • Global asset creation  
  • CGI 
  • Film and animation 
  • Medical copywriting 

Delivery excellence 

  • Social media strategy  
  • Social listening 

2. Onxy Health

Team size: 25 – 35 employees* 

Onyx Health is based in Newcastle (Northeast England) and specialise in pharmaceutical, life sciences and medical technology marketing. They work globally with start-ups, growing organisations and established companies to deliver digitally forward omnichannel campaigns.  

Services they offer include:  

Medical and Scientific  Brand  Engagement
  • Strategy & planning 
  • Promotional literature 
  • Editorial content 
  • Website copywriting & SEO 
  • Public relations & media planning 
  • Media kits and monitoring 
  • Pharmaceutical compliance 
  • HCP brochures & collateral 
  • Patient materials 
  • Learning aids 
  • Seminars, symposia & events 
  • Purpose, Vision, Mission, Values 
  • Brand design & guidelines 
  • Tone, positioning & key message development 
  • Launch & campaign strategy 
  • HCP & patient communications 
  • Product brand design 
  • Website design & development 
  • Digital channel creation 
  • Digital strategy 
  • Corporate communications 
  • Campaign analytics and optimisation 
  • HCP & patient campaigns 
  • KOL development 
  • Media relations 
  • Social media content 
  • Social listening 
  • Public affairs and advocacy 

3. Medico Digital

Team size: 20 – 30 employees* 

Medico Digital is a full-service healthcare marketing agency based in Soho, London. They work with Pharmaceutical, Medical Device & Life science companies.

Services they offer include:  

Medico Digital services 
  • Patient acquisition 
  • Clinical engagement 
  • Conversion rate optimisation   
  • Medical copywriting  
  • Search Engine optimisation  
  • PPC marketing  
  • Social media  
  • Digital consultancy  
  • Email marketing  
  • Website design 

4. KooDoo

Team size: 10 – 15 employees* 

The KooDoo team are based in Kingston Upon Thames in London. They are specialists in healthcare marketing and aim to do things a little differently. They have built an agency that balances ‘strategic’ and ‘commercial’ thinking with creative and effective ‘doing’.  

 

 

Strategy  
  • Value proposition, positioning and messaging 
  • Launch excellence 
  • Reinvigoration of on-market brands 
  • Focus groups and advisory boards 
  • Launch and development frameworks 
  • Marketing playbooks 
  • Portfolio management 
  • Cultural change management 

 

Execution 
  • Commercial plans 
  • Targeting and segmentation 
  • Event management 
  • Competitive management 
  • Performance optimisation 

 

 

Communication 
  • Communication plan 
  • Internal campaigns 
  • Campaign creation 
  • Digital 
  • Brand development 
  • Content development 
  • Film and animation 
  • Social media strategy 

 

 

Training and Education 
  • Training and execution strategy 
  • Blended learning for self-directed, virtual and face-to-face training 
  • Project management and collateral creation 
  • Delivery of training – from development to facilitation and coaching. 
  • Follow-up and measurement 

 
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About Podymos

At Podymos, we know you want to be a disruptive medical device company that makes a genuine impact on patients' lives. To achieve this, you need communications that approach things differently, so that you can get your device to patients faster. 

Book a call with our team to break away from the same old way of doing things and create disruptive sales and marketing channels that set you apart, ensuring your device is impossible to miss.  

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